MOODY PUBLISHERS was founded in 1894 by D. L. Moody. Determined to make evangelical reading materials available to everyone -- including the poor and imprisoned -- he formed the Bible Institute Colportage Association (BICA). By creating an innovative printing strategy, he was able to sell books for 25 cents each, beginning with All of Grace by Charles Spurgeon. By the time BICA became Moody Publishers in 1941, almost 34 million copies of sermons, Bible teaching, doctrinal books, and New Testaments had been published. Moody Publishers continues to publish books and resources that glorify God, serve the church's work of discipling all people, and make Jesus Christ known throughout the world.